We are excited to announce the formation of a new record label meant to promote Texas music, specifically within the genres of Traditional and Neo-Traditional Country, Western Swing, and Americana. The label founder is Jordan Stern, also known as Professor Honky Tonk, who has already released collaborations with Texas Country stars Billy Mata and Félix Truvere, and with up-and-coming Americana artist Brandon Padier on the Lone Star Reserve Label.

On April 29th, we will release the first single from Lone Star Reserve artist Bo Moore. Look for more details soon!

Also, our first vinyl order is in, with a 7-inch pressing in the works, that will be limited to an initial release of only 100 units. Pre-ordering will begin this summer for this limited-edition pressing.